Department of Agricultural and Resource Economics
University of Arizona
AREC 315
AGRIBUSINESS ECONOMICS AND MANAGEMENT
Fall 2007
MWF 10:00-10:50 a.m. Marley 230
Instructor
Paul
N. Wilson, Professor
Chávez
403A
621-6258
621-6250 (fax)
pwilson@ag.arizona.edu
Office
Hours
Monday,
1:00 p.m. – 3:00 p.m. and
Wednesday,
3:00 p.m. – 5:00 p.m.
Students are encouraged to stop by the office to discuss matters requiring
clarification or regarding other academic issues. I maintain an
OPEN DOOR POLICY. I will speak with you, if I am in my office,
unless I am working on something extremely urgent. Or you may make
an appointment at a mutually agreeable time by calling me on the phone
or sending me an email message with proposed meeting times.
Teaching
Assistant
Dinkar Kuchibhotla
Chávez
436
621-9972
ksdinkar@email.arizona.edu
Office
Hours: Tuesday 12:30–2:00 PM or by appointment
Admin.
Asst.
Heather
Jepsen
Chávez
403B
621-2544
jepsenh@ag.arizona.edu
Course
Objectives
This course is designed to equip students with the economic intuition and analytical
skills demanded in global business, with a concentration on entrepreneurship
and innovation. Emphasis is placed on economic principles, analytical tools,
strategic management, entrepreneurship, and decision science. Problem-solving
skills will be developed in case study discussions, in-class team projects
and short homework assignments.
Course Organization
- Consistent
class attendance has a strong, positive correlation with student
learning. A complete set of class notes is a valuable learning
asset during the semester.
- Sixteen
teams will be formed by the instructor the first week of class.
You will be seated near your team members throughout the semester.
There will be numerous in-class team activities- some graded and
others not graded.
- Pop
quizzes will be given during the semester. These
quizzes will be team exercises. The purpose of these quizzes is to
give the student practice working in teams, encourage attendance and
provide the instructor with feedback on student learning. Each
quiz is worth 10 points.
- All
assigned work is due on the announced date. No
late assignments will be accepted.
- No
make-up exams are planned. Missing an examination
is considered a serious action by the student but extenuating circumstances
should be brought to the instructor’s attention. With the
instructor’s approval the weight of the missed exam may be added
to the remaining exams or the comprehensive final.
Prerequisite
Econ
200 or 201a
Confidentiality of Student Records
http://www.registrar.arizona.edu/ferpa/default.htm
Course Withdrawal
If you decide to withdraw from this course you must notify the instructor
prior to nonattendance in classes and execute drop or withdrawal procedures
in accordance with the UA General Catalog (http://catalog.arizona.edu/2007-08/policies/aaindex.html). Any
student failing to attend class in two or more successive classes is
subject to automatic withdrawal if arrangements have not been made between
student and instructor.
Incomplete
Policy
Any
incomplete grade must be verified with a written agreement between
you and the instructor specifying the work to be done and a timetable
of completion. The
provision of the General Catalog will be followed (http://catalog.arizona.edu/2005-06/policies/aaindex.html).
Special Needs and Accommodations Statement
Students
who need special accommodation or services should contact the SALT (Strategic
Alternatives Learning Techniques) Center for Learning Disabilities and/or the Disability
Resources Center:
SALT
Center |
Disability
Resources Center |
1010
N. Highland Ave. |
1224
East Lowell Street |
P.O.
Box 210136 |
Tucson,
AZ 85721 |
Tucson,
AZ 85721-0136 |
(520)
621-3268 |
(520)
621-1242 |
(520)
621-9423 FAX |
(520)
626-9448 FAX |
(520)
626-6072 TTY |
http://www.salt.arizona.edu/ |
http://drc.arizona.edu/ |
The
need for accommodations must be documented by the appropriate
office. |
Classroom Behavior
Please
turn off your cell phone/pager during the classroom period. Please
do not read the newspaper or sleep while class is in session. Disruptive
students will be asked to leave the classroom. For further information
please see http://policy.web.arizona.edu/~policy/threaten.shtml.
Student
Code of Academic Integrity
Students
are encouraged to share their views and discuss freely the principles
and applications of course materials. However, graded work/exercises
must be the product of independent effort unless otherwise instructed.
Students are expected to adhere to the UA Code of Academic Integrity
as described in the UA General Catalog: http://w3.arizona.edu/studpubs/policies/cacaint.htm
Student
Evaluation
I use a standards-based grading system where grades are assigned
in an approximate 90% and above=A, 80-89=B, 70-79=C, etc. scale. Grades
are not based on a curve. Examples of
previous exams/quizzes are available on the course website: http://ag.arizona.edu/classes/arec315.
Assessment
Design (subject to change at the discretion of the instructor)
|
Points |
1. Individual Performance |
|
|
In-term
Exams (4@75 points each) |
|
300 |
Short Assignments (5@20 points each) |
|
100 |
Business
Idea and Competitor Analysis |
|
100 |
Final Exam (Comprehensive) |
|
100 |
Individual Total |
|
600 |
|
|
2.
Team Performance |
|
Pop
Quizzes (15@10 points each) |
|
150 |
Team
Total |
|
150 |
|
|
Course
Total |
|
750 |
Required
Textbook
Png, Ivan and Dale Lehman
(2007). Managerial Economics, 3rd Edition, Malden, Massachusetts:
Blackwell Publishers.
This
textbook is available in the ASUA Bookstore.
Support
Materials
Other supplementary reading materials will be distributed
in class or put on the course website during the semester and the student
is responsible for this material as well. I suggest you purchase a
large 3-ring binder for your notes and handouts.
Several Special Topic lectures are drawn from:
Maital, S. (1994) Executive Economics: Ten Essential Tools for Managers.
The Free Press, New York.
Lecture
material on innovation is taken from:
Carlson,
C.R. and W.W. Wilmot. Innovation: The Five Disciplines for Creating
What Customers Want. New York: Crown Publishing, 2006.
Students do not need to buy either of these books.
Class
attendance, conscientious note taking, active listening,
and reading/studying the textbook are all critical for academic
success.
General
Course Outline (Subject
to change at the discretion of the instructor.)
I.
Introduction: Integration of Economics and Management
- Course Orientation
- Introduction to Managerial Economics (Chapter 1)
- The Executive and Leadership
II.
Economics of Strategy (1 week)
- Industry and Competitor Analysis
- Global Competition
III.
Economics of Entrepreneurship (1 week)
- Introduction
- Business Plan
IV.
Economics of Innovation (2 weeks)
- Creating Customer Value
- Innovation Team
- Innovation Enterprises
IV.
Marketing and Customer Demand (3 weeks)
- Marketing Overview
- The Basics of Customer Demand (Chapter 2)
- Elasticity (Chapter 3)
V. Barriers
to Entry: Economics of Execution/Production
-Supply
(Chapter 4)
-Competitive
Markets (Chapter 5)
-Economic
Efficiency (Chapter 6)
-Costs (Chapter
7)
-Operating
Budget
-Partial Budgets
-Cash Flow Budgeting
-Capital Expenditure Budget (Capital Budgeting)
VI.
Rivalry: Economics of Market Structure (2 weeks)
- Monopoly (Chapter 8)
- Pricing (Chapter 9)
- Strategic Thinking (Chapter 10)
VII.
Imperfect Markets and Uncertainty: Managing for Biases, Surprises
and the Unknown
(2 weeks)
- Externalities (Chapter 12)
- Asymmetric Information (Chapter 13)
- Incentives and Organization (Chapter 14)
- Traps in Decision Making
- Trust
Key
Assessment Dates
(Subject to Change at the Discretion of the Instructor)
DATE |
Event |
Wednesday,
Sept 19 |
In-Term
Exam #1 |
Friday,
Oct 10 |
Business
Plan (Phase I) Due |
Friday,
Oct 17 |
In-Term
Exam #2
|
Wednesday,
Nov 5 |
In-Term
Exam #3 |
Friday,
Nov 21
|
Competitor
Analysis Due |
Monday,
Dec 8
|
In-Term
Exam #4 |
Friday,
Dec 12
|
Final
Exam, 11 a.m.-1 p.m. |
|