University of ArizonaNorton School of Family and Consumer Sciences

Retailing & Consumer Sciences

Retailing and Consumer Sciences (RCSC) is an Academic Program of the John and Doris Norton School of Family and Consumer Sciences. Our mission is to provide world-class education on the business of retailing by integrating excellent instruction with cutting-edge research on consumer behavior and retail management. We aspire to be the program of choice globally among the few institutions that offer a degree focused exclusively on the study of consumers and the business of retailing.

Family Studies & Human Development

The mission of the Academic Program of Family Studies and Human Development is to provide excellence in research, teaching, and outreach that strengthens families and human development across the lifespan. Our vision is to become the premier program in Family Studies and Human Development through timely and diverse scholarship.

Strengthening families, communitites, and the marketplace...

RCSC seniors help impoverished high school students

Retailing and Consumer Sciences Alumni Melissa Renteria shares her story of the project she initiated to help impoverished students.

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Patriotic Penny-Pinching

Dr. Anita Bhappu, Norton School Honors Professor of Retailing & Consumer Sciences, and Co-Director of the Consumers, Environment & Sustainability Initiative, comments as part of WalletHub panel of experts on Fourth of July retailing.

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How to stop 13 million tons of clothing from getting trashed every year

“Consumers think, if it has a stain on it, I’ll just throw it in the trash. The truth is that stained shirt is going to be shredded up and made into non-apparel products,” says Dr. Jana Hawley, Norton School Director.

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Norton School Built Mobile App Makes Used-Car Buying a Game

"It's so relevant for young people, and they really enjoy playing it," said, Robert Lanza, principal information technology support analyst in the Norton School. "Outside of buying a house, a car is the major thing you're going to be putting a lot of money into."

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Institutes & Centers


Tel: Main Office 520.621.1075 Norton School Student Services 520.621.1295
Mailing Address: 650 N. Park Ave Tucson, Arizona 85721-0078 (Map to McClelland Park)
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