Shelley Huff - Professional Achievement Award 2020

Shelley Huff is a 2005 graduate of the Norton School’s Retailing and Consumer Sciences major and has been an outstanding supporter of that program, the school, and the University ever since. Most recently she agreed to serve as a member of the Norton School Advisory Board. Prior to that service, Ms. Huff has served on the UA Alumni Association Governing Board for six years, and was a founding member of the Alumni Heritage Foundation.

In July of this year, Ms. Huff assumed the role of CEO of Tuft & Needle and EVP of Direct to Consumer for Serta Simmons Bedding. Ms. Huff has had a tremendous career, as described by Laurie Northington in Business Strategy, with over “15 years of experience in retail business and a passion for consumers and emerging trends in digital integration, building and leading high-performing teams and delivering financial results. She previously served as president and CEO of, a Walmart-owned online home furnishings retailer. Prior to her role with, she started and spent much of her career with Walmart, serving in a number of leadership roles across both Walmart U.S. and Walmart eCommerce.”

Prior to joining Walmart’s eCommerce division, Ms. Huff was the vice president of the Housewares business across the continental U.S. in a portfolio she grew to nearly $5B. She began her merchandising career with Walmart (buyer 2004-2009) where she led a diverse set of businesses in her time as a buyer. In 2009, Ms. Huff was promoted to director of strategy for seasonal merchandise where she led the go to market strategy for Walmart stores as well as reimagined small format prototypes.

When interviewed in 2015 for the Alumni of alumni donors who graduated ten years previously, Shelley said this about hiring UA graduates: “The UA is one of the best places to recruit talent. I helped launch the careers of more than 15 UA graduates who are making profound differences in the U.S. and global economies today.”

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