University of ArizonaNorton School of Family and Consumer Sciences

Roger M. Kramer

Associate Professor
Retailing and Consumer Sciences
650 N Park Ave
Tucson, Arizona 85721-0078
(520) 621-1928

In childhood, my family encouraged me to be artistic, to build and craft things and to draw. With their support, my creative interests and skills led me to art school, where I majored in interior design. Graduate school allowed me to study environmental design, providing me with a human-factors perspective.
Through a variety of design positions, I have had the opportunity to practice in interior design and visual merchandising. In teaching, I try to stimulate, engage, motivate and mentor my students to be creative, imaginative and innovative. If my students succeed, then I succeed.

In 1978, I moved here from Wisconsin. The natural beauty of our desert landscape continues to impress and inspire me. I enjoy reading, collecting and visiting shops, museums and galleries. I am an enthusiast of Frank Lloyd Wright’s architecture.

Areas of expertise: 


Product design

Retail design

Store planning

Visual merchandising

Subjects Taught: 
  • Retail promotion and visual merchandising (undergraduate)
  • Product development and brand strategies (undergraduate)
  • Retail store design, planning, and display (undergraduate)

Tel: Main Office 520.621.1075 Norton School Student Services 520.621.1295
Mailing Address: 650 N. Park Ave Tucson, Arizona 85721-0078 (Map to McClelland Park)
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